The Complete Guide To Analysing Big Data
Introduction Big data is a term that's thrown around a lot these days. It's been called "the next frontier" and...
E-Commerce
The Goal Of Marketing And Advertising Is To Create Better Choices, Not To Sell Stuff
Introduction I want to start by saying that I'm not a salesperson. However, I do consider myself to be an...
The Importance of Mobile Optimization
Introduction Mobile optimization is a must-have for any e-commerce site. But what does it mean, exactly? In this article, we'll...
The Hidden Power Behind Personalized Marketing
Introduction Personalized marketing is a great way to make customers feel like you've got their backs. Personalization has the power...
How Amazon And Netflix Use Analytics To Improve The Customer Experience and Upsell Products
Introduction In recent years, both Amazon and Netflix have shown their ability to use data to make recommendations and improve...
Marketing & Advertising Are The Best Ways To Save The Worl
Introduction In today's world, marketers and advertisers are at a disadvantage. There is so much competition out there that it...
How Logistics and Fulfillment Drive Business Growth and Efficiency
Introduction As e-commerce continues to grow in popularity, logistics providers are tasked with meeting increased demand while optimizing costs. To...
An Introduction To Payment Processing
Introduction In this post we will take a look at the basics of payment processing. Payment processing is a critical...
Sustainability Marketing and Advertising
Introduction The world is changing rapidly. The growing interest in sustainability, climate change, and social responsibility is revolutionizing the way...
How To Leverage Best-Fit Analysis for Customer Experience Improvement
Introduction One of the most important tasks for e-commerce businesses is keeping an eye on customer loyalty. It's not enough...
